About the summit
Join us and global executives as we return for our 10th Pricing & Revenue Management Summit in Berlin, Germany on 11–12 March 2027. This milestone edition will focus on AI-augmented revenue growth management, value-based and behavioural pricing, total revenue management, closed-loop commercial systems, omnichannel optimisation and responsible pricing governance to ensure you stay ahead in an increasingly complex and competitive commercial landscape.
This cross-industry event will bring together pricing managers, revenue leaders, data scientists, CFOs and commercial strategists to explore the next frontier of pricing and revenue excellence. Leading professionals from global brands will be in attendance to share real-world case studies and discuss the latest developments in intelligent pricing and revenue performance.
This is an invaluable 2-day opportunity to network with industry leaders and discover transformative strategies surrounding pricing innovation, revenue architecture and data-driven commercial decision-making to drive sustainable growth across your business.
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Key Practical Learning Points:
- Repositioning Pricing as a Strategic Competitive Advantage Rather Than a Tactical Commercial Lever
- Applying AI and Machine Learning to Elevate Revenue Growth Management Beyond Analysis Into Real-Time Decision-Making
- Implementing Value-Based and Behavioural Pricing Models That Reflect True Customer Willingness-to-Pay
- Designing Total Revenue Management as an Enterprise-Wide Capability Spanning Pricing, Yield and Portfolio Strategy
- Building Closed-Loop Revenue Systems That Align Pricing, Sales and Finance for Continuous Performance Optimisation
- Synchronising Pricing and Promotions Across Channels to Maximise Profitability in Fragmented, Omnichannel Markets
- Developing Agile Pricing Frameworks That Protect Margins and Sustain Growth Through Market Volatility
- Unlocking Hidden Revenue Opportunities Through Smarter Bundling, Ancillary Monetisation and Upsell Strategies
- Establishing Transparent and Responsible Pricing Governance That Builds Long-Term Customer Trust in the Age of AI
Who Should Attend:
This summit will bring together CEOs, CDOs, CTOs, CIOs, VPs, Directors, Heads, Managers, Leads and other Senior Level Executives dealing with:
- Portfolio & Product Monetisation
- Pricing Strategy & Execution
- Revenue Growth Management
- Business & Financial Planning
- Digital Commerce & eCommerce
- Trade Marketing & Promotions
- Competitive Intelligence
- Regulatory & Compliance Strategy
- Customer Value Management
- AI & Pricing Technology
- Pricing Analytics & Data Science
- Demand Forecasting & Market Intelligence
- & More!
Take A Look At Our Past Edition
Explore Our Hybrid Events’ Experience
Previous Attendees Include
